1. Introduction
Design Ally Ltd (“Design Ally”, “we”, “our”, or “us”) is committed to protecting your privacy and handling your personal information responsibly.
This Privacy Policy explains how we collect, use, store, disclose, and protect your personal information when you:
- Visit our website.
- Enquire about our services.
- Request a quotation or consultation.
- Purchase our services.
- Contact us by email, telephone, social media, live chat, or other communication channels.
- Subscribe to our newsletters or marketing communications.
We process personal information in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable data protection legislation.
By using our website or engaging with our services, you acknowledge the practices described in this Privacy Policy.
2. Who We Are
Design Ally Ltd is a creative technology agency specialising in delivering digital solutions for businesses of all sizes.
Our services include, but are not limited to:
- Website Design & Development
- Custom Software Development
- Mobile Application Development
- Web Application Development
- E-commerce Solutions
- UI/UX Design
- Branding & Graphic Design
- Search Engine Optimisation (SEO)
- Digital Marketing
- Website Hosting
- Website Maintenance
- Cloud & Infrastructure Solutions
- Technical Consultancy
For any privacy-related enquiries, please contact us using the details provided at the end of this policy.
3. Information We Collect
Depending on how you interact with us, we may collect the following categories of information.
Personal Information
This may include:
- Full name
- Company name
- Job title
- Email address
- Telephone number
- Postal address
- Billing information
- VAT details (where applicable)
Project Information
To deliver our services, we may collect:
- Website content
- Logos and branding assets
- Images and videos
- Documents
- Project briefs
- Technical specifications
- Software requirements
- Feedback and communications
Technical Information
When you visit our website, we may automatically collect:
- IP address
- Browser type and version
- Device information
- Operating system
- Website usage statistics
- Referring website
- Date and time of access
- Cookie information
4. How We Collect Information
We may collect information when you:
- Complete contact forms.
- Request a quotation.
- Schedule a consultation.
- Purchase our services.
- Subscribe to newsletters.
- Contact us by email or telephone.
- Use our live chat services.
- Interact with us through social media.
- Visit our website.
- Participate in surveys, competitions, or promotional campaigns.
5. How We Use Your Information
We use your information to:
- Respond to enquiries.
- Prepare quotations and proposals.
- Deliver contracted services.
- Manage projects.
- Process payments and invoices.
- Provide customer support.
- Improve our website and services.
- Monitor website performance.
- Protect against fraud and unauthorised activity.
- Meet legal and regulatory obligations.
- Send service-related communications.
- Send marketing communications where you have consented or where otherwise permitted by law.
6. Legal Basis for Processing
We process personal information on one or more of the following lawful bases:
- Performance of a contract.
- Compliance with legal obligations.
- Legitimate business interests.
- Your consent.
- Protection of vital interests where applicable.
7. Cookies
Our website uses cookies and similar technologies to improve your browsing experience.
Cookies may be used to:
- Remember your preferences.
- Improve website functionality.
- Analyse website traffic.
- Measure website performance.
- Enhance website security.
Where required by law, we will obtain your consent before placing non-essential cookies on your device.
You can manage your cookie preferences through your browser settings or our cookie consent platform.
8. Marketing Communications
If you have opted in, or where otherwise permitted by law, we may send you:
- Service updates
- Company announcements
- Industry insights
- Newsletters
- Promotional offers
- Information about new services
You may unsubscribe at any time using the unsubscribe link included in our communications or by contacting us directly.
9. Sharing Your Information
We do not sell or rent your personal information.
Where necessary to provide our services, we may share information with trusted third parties,
including:
- Website hosting providers
- Domain registration providers
- Cloud infrastructure providers
- Payment processors
- Email service providers
- Analytics providers
- Marketing platforms
- Professional advisers
- Regulatory authorities where required by law
All third parties are required to protect your personal information and process it only for authorised purposes.
10. International Data Transfers
Some of our trusted service providers may process personal information outside the United Kingdom.
Where international transfers occur, we implement appropriate safeguards in accordance with UK GDPR requirements, including approved contractual safeguards where necessary.
11. Data Retention
We retain personal information only for as long as necessary to:
- Deliver our services.
- Fulfil contractual obligations.
- Meet legal and regulatory requirements.
- Resolve disputes.
- Enforce our agreements.
Retention periods depend on the nature of the information and applicable legal obligations.
12. Data Security
We implement appropriate technical and organisational measures to safeguard personal information against:
- Unauthorised access
- Loss
- Theft
- Misuse
- Alteration
- Disclosure
- Destruction
Security measures may include:
- SSL encryption
- Secure hosting environments
- Role-based access controls
- Password protection
- Firewalls
- Security monitoring
- Regular software updates
- Backup and disaster recovery procedures
While we take reasonable precautions, no method of transmitting or storing data electronically can be guaranteed to be completely secure.
13. Your Rights
Under UK data protection legislation, you may have the right to:
- Access your personal information.
- Correct inaccurate information.
- Request deletion of your personal information.
- Restrict processing.
- Object to processing.
- Request data portability.
- Withdraw consent where applicable.
- Lodge a complaint with the Information Commissioner’s Office (ICO).
Requests can be submitted using the contact details below.
14. Third-Party Websites
Our website may contain links to third-party websites.
We are not responsible for the privacy practices, security, or content of external websites.
We encourage you to review their privacy policies before providing personal information.
15. Children’s Privacy
Our services are intended for individuals aged 18 years or older and for business use.
We do not knowingly collect personal information from children.
If we become aware that personal information has been collected from a child without appropriate consent, we will take reasonable steps to remove such information.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
The latest version will always be published on this page together with the updated effective date.
We encourage users to review this page periodically.
17. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us.
Design Ally Ltd
Registered in England and Wales
Company Number: 16011766
Email: privacy@designally.co.uk
Website: https://designally.co.uk
If you are dissatisfied with how we have handled your personal information, you have the righ to lodge a complaint with the Information Commissioner’s Office (ICO).
Information Commissioner’s Office (ICO)
Website: https://ico.org.uk/
Telephone: 0303 123 1113